7 Ways to Create RICK ROSS’s ‘Hold Me Back’ Nigeria WINNING Music Video #HUNH

#1. Take large deposit fees but last minute, reject the first two pleas/offers by Nigerians to visit and perform in their country. See Cross River Calabar Case; also see Rick Ross Nigerian concert Breach of Contract Lawsuit.

#2. Nigerians are  desperate so accept the third offer, especially now that one has filed a claim in New York against you. Make sure hotels, accommodations, travels are taken care of and add a big fat check worth thousands for your appearance and performance in Nigeria.

#3. Have your people scope out all of the major slums in Lagos. Nigeria’s music industry might be interested in packaging, marketing and selling Timaya kind of “bum bum” shot and directed by Clarence Peters. But, clearly, they have no business acumen to understand ‘bum bums’ from Africa will not sell in America. Americans and the West need to see Africa’s slums and ghetto kids. You know . . . what they are used to.

BUM BUM by Timaya, Directed by Clarence Peters

#4. Get online and tweet about making some Nigerian oil money while in Lagos for your concert. You know the Nigerian blogs are gonna go crazy because everyone is so proud Ricky Rozay is performing in Lagos, of all places. What an honor. #HUNH!

#5. Now shoot your video in the slums and release teaser video images to the media and blogs. Again watch the Nigerian media, celebrities and blogs go crazy. #Hunh.

#6. Release your music video and tell the real Nigerian story Nigeria’s music industry ain’t even telling. They either poppin’ shampain or checking ‘bum bums.’ Tell the real story of Nigeria. The Nigerian baby in the ghetto crying, probably from hunger. The Nigerian children and “niggas” in the ghettos suffering, the slums. Yes, it is stereotypical, yes there are kids all around you as you rap, “these Niggas won’t hold me back.” “Pussy Hoe” in front of African kids but who cares? They are po’.  When people see this here in America, they will be donating more money to Africa. Add a little Biafra War clip to make sure Americans remember we are talking Nigeria here.

#7. Now kick back and watch your video go viral.

The above is how you tell Nigeria’s real story to the World, Rick Ross style. By the way, ignore some of the “heediots” talking about how you are portraying Nigeria in a terrible light. What exactly, as Nigerians, have they done to tell the positive Nigerian true authentic story? “We talking money they talking nonsense.” #Rozay #Maybachmusic

WATCH Rick Ross’s latest Music Video 

Watch the Rick Ross Concert in Nigeria and what our music stars had to say about Rozay


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Credited for several firsts in the fashion and entertainment industry, Uduak Oduok (Ms. Uduak) is a fashion and entertainment lawyer, speaker, visionary, gamechanger, trailblazer, and recognized thought leader, for her work on Africa’s emerging global fashion and entertainment markets, and the niche practice of fashion law in the United States. She is also the founder of ‘Africa Music Law,’ an industry go-to music business and law blog and podcast show empowering African artists. Her work in the creative and legal industries has earned her numerous awards and recognitions, including an award from the American University Washington College of Law for her “legal impact in the field of intellectual property in Africa." She has also taught as an Adjunct Professor at several institutions in the United States. For more information, visit her at

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