Music Business

Awesomely Bad Music Video: Iyanya Goes for Desperately Cheap “Head Swells.” #EpicFail

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Is this dude Iyanya for real? How does this man go from a relatively cool sexy brand to this desperately cheap “head swells?” The dude seems so confused and very lost half the time I hear him speak now. Don’t get me started on that Yvonne Nelson rap stunt he pulled in the UK about a month ago.

In this ‘Head Swell’ video, Iyanya is a sharply dressed man who is completely out of place in his own music video; and who appears like he just popped into a room in the dark alleyway of an abandoned street, in Ajegunle, for a quickie.

Beyond the obvious negative and degrading depiction of the Black/Nigerian/African woman in this video, you sorta wonder how a music executive who also manages a female artist and claims to respect women, is okay with this cheap trivialization of his personal brand and image.

Again, Iyanya is lost. I am unsure if it is reflective of him not producing the kind of music he claims he really wants to produce?

These days, he tries way too hard and I frankly don’t see him lasting too long in the industry if he carries on with this.

Over to you guys. Do you agree or disagree with my view? Why?

Cheers,
Uduak

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Africa Music Law™

AFRICA MUSIC LAW™ (AML) is a pioneering music business and entertainment law blog and podcast show by Fashion and Entertainment Lawyer Ms. Uduak Oduok empowering the African artist and Africa's rapidly evolving entertainment industry through brilliant music business and entertainment law commentary and analysis, industry news, and exclusive interviews.

Credited for several firsts in the fashion and entertainment industry, Ms. Uduak is also a Partner and Co-Founder of Ebitu Law Group, P.C. where she handles her law firm’s intellectual property law, media, business, fashion, and entertainment law practice areas. She has litigated a wide variety of cases in California courts and handled a variety of entertainment deals for clients in the USA, Africa, and Asia.

Her work and contributions to the creative industry have been recognized by numerous organizations including the National Bar Association, The American University School of Law and featured in prestigious legal publications in the USA including ABA Journal and The California Lawyer Magazine. She is also an Adjunct Professor at the prestigious Academy of Arts University in San Francisco.
For legal representation inquiries, please email (uduak@ebitulawgrp.com). For blog related inquiries i.e. advertising, licensing, or guest interview requests, please email (africamusiclaw@gmail.com). Thank you for visiting Africa Music Law™.

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