Industry News

Industry News: B.O.U.Q.U.I Becomes First African Artist on Xist Music Artist DA TRUTH’s Record Label

Bouqui Collaborates with DA TruthGood look for America and Nigeria’s gospel hip-hop industry. I shared prior news of Bouqui collaborating with one of gospels top hip-hop artist Da Truth. Now, she is signed onto the label, a first for the label in terms of having an African artist.

There is a clear scratch my back and I’ll scratch  yours unspoken deal terms going on here. Xist got Bouqui’s back here in the USA and Bouqui, on the flip side, got them covered in Nigeria/Africa’s front.

I feel confident that Xist will come through in pushing Bouqui to the USA core gospel hip-hop fans. I expect her to obviously step up and the label help her sharpen her skills as a lyricist and performer. The question I have is, as a pragmatic matter, how will Bouqui really be able to give it all she got on the U.S front: promotions, touring, breaking into a new market etc. (especially since Christian hip-hop here in the USA face parallel issues that Africa’s music industry as a whole faces), and still be able to be President of Xist in Nigeria i.e. set up and run Xist Nigeria/Africa.?

There better be great strategic planning and employment of the right people to help execute this vision, otherwise, even among brothers and sisters of the gospel, there could be a rift down the line.

I look forward to this great collaboration and I am excited!


“It’s official! Multiple award winning Nigeria hip hop artiste, the Rapvangelist B.O.U.Q.U.I has been signed on to XIST MUSIC USA, the recording label of Xist Worldwide.

Just few months after the rap queen had recorded a song with one of Xist Music artiste and grammy nominee “Da T.r.u.t.h” titled Celebrate and also playing host to the Love Hope and War tour concert in Lagos Nigeria, The female Rap queen “BOUQUI” with her recording label outfit “ Bouqui’s Place Entertainment” has joined forces with Xist Music USA leaving her as the first African artiste and the first female act on the label.
The breakthrough deal includes international recordings with all Xist Music artistes and other relevant artistes in the world and not forgetting an intensive distribution of B.O.U.Q.U.I’s album and materials in the United States of America and the UK.

The deal will also see BOUQUI as the President of the new invention “Xist Africa”, with BOUQUI’S PLACE ENTERTAINMENT leading the quest of Xist Worldwide in Nigeria and Africa.

Speaking on the deal in an exclusive interview with MuziQglobe World CEO “Awoyemi Olayinka is Xist Music record label CEO “TBlack”, saying ‘I am proud to announce the signing of Nigeria’s Gospel hip hop star B.O.U.Q.U.I and her outfit Bouqui’s Place Entertainment to XIST MUSIC USA. Bouqui has proven worthy of an artiste that could hold her own anywhere in the world and we at Xist Worldwide are so glad to have the service of the Rapvangelist as the first African artiste and as the President of Xist Africa. This is no joke at all, its history in the making and a good thing for Nigerian music and Africa at large he concluded.

TBlack was the first to announce the innovation two days ago via his twitter page saying “@BOUQUI2 reppin @Xist_Music in Lagos! Welcome to the family! #HISTORYINTHEMAKING” via @officialtblack before BOUQUI also twitted saying “XIST comes to the Motherland NIGERIA… Its soooooooooo on!!!!”  via her handle @bouqui2

Tblack is the CEO of  @Xist_Music USA ( and Owner of @Beyondhiphop ( & @Gospelplanet1 (
Meanwhile Xist music on the other hand is the home label to the multiple award winning acts including four time Stellar award winner and two time Dove and Grammy award nominee  DA T.R.U.T.H, The Ambassador, Mobo award winning Jahaziel, Sean Simmonds, Yaves and N.F. This event is said to be another milestone reached in the history of the Nigerian music industry and hoping that the deal throws more door open in the Gospel hip hop scene internationally with Xist Music Africa setting up in Nigeria.
The Bouqui Xist Music deal is coming after the music industry had witnessed lot of International invasion in the past years including that of D’banj RCA Sony distribution deal, Wizkid and P Squares’ Konvict music deal and the mega box signing of D’banj and DonJazzy to Kanye West Good Music Imprint.

BOUQUI with the birth name Bukola Folayan will be kicking off her Xist Music exploration with an all stars song which will feature some of the artistes under the Xist Music Imprint including Sean Simmonds and Jahaziel in the next few weeks.

Meanwhile with the latest development around BOUQUI, xpect her forthcoming coming double CD album “Marks Of a General and Eve Of Independence”.

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Credited for several firsts in the fashion and entertainment industry, Uduak Oduok (Ms. Uduak) is a fashion and entertainment lawyer, speaker, visionary, gamechanger, trailblazer, and recognized thought leader, for her work on Africa’s emerging global fashion and entertainment markets, and the niche practice of fashion law in the United States. She is also the founder of ‘Africa Music Law,’ an industry go-to music business and law blog and podcast show empowering African artists. Her work in the creative and legal industries has earned her numerous awards and recognitions, including an award from the American University Washington College of Law for her “legal impact in the field of intellectual property in Africa." She has also taught as an Adjunct Professor at several institutions in the United States. For more information, visit her at

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