Music Business

Watch Iyanya & Praize share how to handle the pressure to stay relevant after that hit song


Ever wondered what artists experience when their songs become hits or what happens after that first hit? Watch one of Africa’s biggest artist Iyanya and rising star Praiz talk about life and fame after the hit song.

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Africa Music Law™

AFRICA MUSIC LAW™ (AML) is a pioneering music business and entertainment law blog and podcast show by Fashion and Entertainment Lawyer Ms. Uduak Oduok empowering the African artist and Africa's rapidly evolving entertainment industry through brilliant music business and entertainment law commentary and analysis, industry news, and exclusive interviews.

Credited for several firsts in the fashion and entertainment industry, Ms. Uduak is also a Partner and Co-Founder of Ebitu Law Group, P.C. where she handles her law firm’s intellectual property law, media, business, fashion, and entertainment law practice areas. She has litigated a wide variety of cases in California courts and handled a variety of entertainment deals for clients in the USA, Africa, and Asia.

Her work and contributions to the creative industry have been recognized by numerous organizations including the National Bar Association, The American University School of Law and featured in prestigious legal publications in the USA including ABA Journal and The California Lawyer Magazine. She is also an Adjunct Professor at the prestigious Academy of Arts University in San Francisco.
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  1. Winston Balagare says:

    Iyanya has always annoyed me, with his arrogant ways. But after watching this video, I’m disgusted by him. From the wearing of the sunshades indoors, to the general posturing in front of the camera, I’m just so over him and his “record label”.

    He hasn’t had a hit record in 3 years, yet he sits there like the king of some invisible jungle, by whose presence we should be honored. Stop lying to yourself, Iyanya. Nobody plays that Kukere song anymore. Next stop for you–South African TV.

    1. Winston Balagare says:

      If you know me, you know I’m hard on artists, but fair. So let me just say that Iyanya actually had a hit record on his last album called “Macoma” that featured Efya and Sarkodie. However, his laptop-label made no attempt to push this record or even shoot a video for it. That was a terrible business decision, because that song could have gone through the roof and tore the clubs up. Maybe it’s not too late for “Macoma” to do big things–Mr. Eazi released “Skin Tight” in summer of 2014, and it took almost 1 year for people to catch on.

      1. Winston Balagare says:

        I meant “summer of 2015”.

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