Industry News, Music Business

Music Business: (Video) eLDee Set to Create First AFRICAN Major, Moves Into New Office, Talks IMAN Music & Film Distribution, Content to Consumer Structure & More!


eLDee is always about his business and I like that a lot about him. In a recent short and sweet interview with Hip on TV (another media outlet I like for their strong substantive content), he discusses his goal to make his newly formed label IMAN entertainment the first African Major. According to eLDee, what that means is that IMAN currently houses the following under its umbrella:

  1. Content to consumer structure
  2. A record label
  3. A distribution company (IMAN has the biggest distribution company in the country with over 5,000 outlets in Nigeria. It distributes music, movies and media and extends to Sierra Leone, Ghana, among other countries. IMAN also distributes film so Nollywood AML industry folk, get at eLDee).
  4. IMAN houses  studios and has in house music gurus including music producers Sarz and Sheyman as key assets; and finally,
  5. IMAN houses an events company

According to eLDee, the goal is to “monetize these creative assets form a very business minded perspective . .  . and create structure in the industry.”

It seems he has really thought it through and his moves strategically positions him and IMAN as key players  within the next 3-5 years in both Africa’s music and film industries.  Good look eLDee. I like. Now get back to work because you have a lot of work to do given your tall and very ambitious, yet totally do-able, goals.

Watch clip below folks.


Listen to the Latest AML Podcast Episodes


Africa Music Law™

AFRICA MUSIC LAW™ (AML) is a pioneering music business and entertainment law website, livestream and podcast show empowering the African artist and Africa's rapidly evolving entertainment industry through its brilliant music business and entertainment law commentary and analysis, industry news, and exclusive interviews.

For general inquiries, advertising, licensing, or to appear on the show as a guest, please email ( Thank you for visiting.


Credited for several firsts in the fashion and entertainment industry, Uduak Oduok (Ms. Uduak) is a fashion and entertainment lawyer, speaker, visionary, gamechanger, trailblazer, and recognized thought leader, for her work on Africa’s emerging global fashion and entertainment markets, and the niche practice of fashion law in the United States. She is also the founder of ‘Africa Music Law,’ an industry go-to music business and law blog and podcast show empowering African artists. Her work in the creative and legal industries has earned her numerous awards and recognitions, including an award from the American University Washington College of Law for her “legal impact in the field of intellectual property in Africa." She has also taught as an Adjunct Professor at several institutions in the United States. For more information, visit her at

You may also like...

Leave a Reply

Your email address will not be published. Required fields are marked *