Music Video | Watch Rising Star BRAIN ‘Watcha U Looking at” Abi U see Me Ri MV @iambrainboi

This young talent caught my attention in my inbox. He is quite talented, energetic and I think he is worth paying attention to. I’ll be looking for more of what he has to offer. Nigerian artists, abeg, use your edit tools to bleep the “N” words and other applicable words out, abeg. It’s not that complicated, especially if you are looking for your music to get playtime on radio and television.

My favorite line on this track: “now most men try hard dem no reach.” Also, “why you looking like you see me ri?”


Rated as the most anticipated video of the year, BRAIN’s debut video and new single “Watcha Looking At?” shot by Africa’s most-wanted music video director, MATTMAX finally hit the screens on Wednesday 23rd October, 2013 and has been enjoying massive rotation. The music video shot on location in Lagos, Nigeria is set to raise the bar for hiphop music video in Africa.

BRAIN’s “Watcha U Looking At?” is produced by Scube and it was mixed and mastered by Frenzy.
BRAIN stormed the Nigerian music scene with his widely accepted debut single, “So Crazy” and he is set to up the game with this debut video.

Warning: Mild Instance of Strong Language Used. Click at Your Own Discretion

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Credited for several firsts in the fashion and entertainment industry, Uduak Oduok (Ms. Uduak) is a fashion and entertainment lawyer, speaker, visionary, gamechanger, trailblazer, and recognized thought leader, for her work on Africa’s emerging global fashion and entertainment markets, and the niche practice of fashion law in the United States. She is also the founder of ‘Africa Music Law,’ an industry go-to music business and law blog and podcast show empowering African artists. Her work in the creative and legal industries has earned her numerous awards and recognitions, including an award from the American University Washington College of Law for her “legal impact in the field of intellectual property in Africa." She has also taught as an Adjunct Professor at several institutions in the United States. For more information, visit her at

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