AML 152: Social Media Marketing for Artists with Steve Osagie, Music Exec. & Marketing Agency Owner


Steve Osagie, music manager and digital marketing agency owner, joins Ms. Uduak, host of The Africa Music Law Show, on the 152nd episode to discuss social media marketing for artists. Listen and share.


Steve Osagie aka Steve Spotlight is a music executive with almost two decades of working with labels and artists. He is known for managing JJC Skillz, one of Africa’s iconic artists turned prolific filmmaker/tv producer. In addition, Osagie is a digital marketer and founder of Spotlight Marketing Agency, a results-driven company providing services in social media campaigns, influencer marketing, music digital promotion, video and production, website design, and branding.

In 2018, Osagie was one of the co-producers of MIDEM Africa, Lagos. The event has been held every year since. Osagie is also the creator of a 390-day social media content calendar for artists which includes over 365 posts, 50 additional post ideas, and popular music hashtags to help artists get their fans engaged on social media.


Instagram: @stevespotlight

Where to Find Host Ms. Uduak

Facebook: @msuduak
Twitter: @msuduak
Instagram: @msuduak
Website: www.msuduak.com


  • Premier music business and entertainment law show empowering the African artist, and the creative industry at large.
  • Is the industry’s go-to source for business, legal commentary & analysis on Africa’s entertainment market.
  • Made iTunes Top 3 Business Podcasts in Nigeria.
  • Made iTunes Top 4 ‘New & Noteworthy’.
  • Hundreds of thousands of downloads.
  • Subscribers: Africa & Hollywood’s power executives, industry professionals, and creative talents.
  • Countries represented: Nigeria (26%), USA (23%), UK (15%), UAE (7%), and Other (29%)

Follow AML

Facebook: @africamusiclaw
Twitter: @africamusiclaw
Instagram: @africamusiclaw

Listen to the Latest AML Podcast Episodes


Africa Music Law™

AFRICA MUSIC LAW™ (AML) is a pioneering music business and entertainment law website, livestream and podcast show empowering the African artist and Africa's rapidly evolving entertainment industry through its brilliant music business and entertainment law commentary and analysis, industry news, and exclusive interviews.

For general inquiries, advertising, licensing, or to appear on the show as a guest, please email (info@africamusiclaw.com). Thank you for visiting.


Credited for several firsts in the fashion and entertainment industry, Uduak Oduok (Ms. Uduak) is a fashion and entertainment lawyer, speaker, visionary, gamechanger, trailblazer, and recognized thought leader, for her work on Africa’s emerging global fashion and entertainment markets, and the niche practice of fashion law in the United States. She is also the founder of ‘Africa Music Law,’ an industry go-to music business and law blog and podcast show empowering African artists. Her work in the creative and legal industries has earned her numerous awards and recognitions, including an award from the American University Washington College of Law for her “legal impact in the field of intellectual property in Africa." She has also taught as an Adjunct Professor at several institutions in the United States. For more information, visit her at https://msuduak.com.

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