World’s First for Nollywood | Obi Emelonye’s ‘Onye Ozi’ to Premiere Online via IBAKAtv, IROKOtv and Afrinolly

Interesting move by Obi Emelonye, especially since he essentially has the three major Nigerian owned digital distributors working in harmony with his premiere for the common goal of all making money off this premiere and also creating brand awareness for all involved. From a marketing, branding, public relations, legal (including licensing) and economic view, this …

Jason Njoku: YouTube Partnership Program Means Nothing to IROKO. “AfricaMagic is Our Only Real Competition”

Some months ago, I saw a press release and a subsequent sharing of information by CEO of IROKOtv, Jason Njoku, on his blog that IROKO was entering the DVD market in Africa.  I was happy for him, and also forwarded the link to someone I respect in the game.  I thought, “good move Jason. Now …