This document was sent to me regarding the Sony-Africa Tinny Entertainment licensing deal. Tinny Entertainment is home to Ycee, known for his hit single ‘Juice’. The document shows there has been a back and forth between the parties with no resolution of the issues surrounding their licensing relationship. It also, in my view, could mean that Sony Africa may soon make an offensive move in an attempt to control its brand reputation/narrative in the region. Let’s see what happens. In the meantime, read the breach of contract allegations from Tinny Entertainment to Sony Africa below.
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