Music Business

Video: (Interview) Tiwa Savage talks Roc Nation deal and global expansion during first visit to Kenya

Tiwa Savage visited Kenya for the first time last week, for a performance. While there, she did the usual radio rounds to promote her performance and R.E.D. She also discussed her management deal with Roc Nation, a deal she sealed with the label some months ago, and her hope to expand her brand globally.

Savage touched on the advantage she has by virtue of attending music business school, her job as a songwriter in the U.S. before relocating to Nigeria.

Watch some of the interesting appearances she made at the local radio stations in Kenya.

Tiwa’s Kenya mashup

Photocredit: Tiwa Savage Instagram

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Credited for several firsts in the fashion and entertainment industry, Uduak Oduok (Ms. Uduak) is a fashion and entertainment lawyer, speaker, visionary, gamechanger, trailblazer, and recognized thought leader, for her work on Africa’s emerging global fashion and entertainment markets, and the niche practice of fashion law in the United States. She is also the founder of ‘Africa Music Law,’ an industry go-to music business and law blog and podcast show empowering African artists. Her work in the creative and legal industries has earned her numerous awards and recognitions, including an award from the American University Washington College of Law for her “legal impact in the field of intellectual property in Africa." She has also taught as an Adjunct Professor at several institutions in the United States. For more information, visit her at

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