Sony/RCA artist Nigerian pop star Wizkid has been doing the promo and appearance rounds with radio stations in the United States. And so far, his interview skills are just extremely bad. In the United Kingdom, his interview skills were bad but they have taken a turn for the worse in the States. RCA reps reading this, you need to invest in media training for this talent, and perhaps get him to take his foot off the weed gas pedal.
Wizkid recently made an appearance on Los Angeles’ foremost hip hop station Real 92.3 Radio and most of what Wizkid discusses is barely audible. Even the hosts had to beg him to get close to the mic so he could be heard, and he still couldn’t adjust himself to be heard. As to the substance, he can barely articulate himself, and the only time he really can be clear is when he focuses on his love for weed, smoking weed, and inviting the disc jockeys to Nigeria so they can chill at his crib (home) and smoke weed all day. When they ask him what there is to do in Nigeria, his focus is still on that weed, and then he transitions to talk about visiting the clubs, staying till 9 am in the morning and smoking weed.
What a wasted opportunity and a very weak and terrible showing for Wizkid as a talent, his label, and definitely Nigeria & Africa. AML artists think short and long term. A myopic approach to your career, especially when the door is opening for you will backfire in the long run.
By the way, those hosts getting themselves a free invite to “Africa” I see you.
“The Real After Party’s Bootleg Kev & DJ Damage sat down and talked to WizKid. They talked his musical journey, being from Africa, working with Drake, he also announced an upcoming collab project with Ty Dolla Sign, and much more! Peep!”
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